Advertising
Retouching for advertising campaigns: from key visual to the last format adaptation
Advertising campaigns have to work on a billboard just as well as in a social feed. We prepare key visuals so they stay strong in every format, resolution and medium, from city light posters to story formats.
What we do
- Key visual retouching and compositing for campaigns
- Out-of-home preparation: billboards, city lights, large-format posters
- Format adaptations for print, digital, social and display
- Product and packshot integration, food and beverage retouching
- Print-ready files with prepress, final artwork and proofing
We plan the campaign in all formats from day one: crops, bleed, resolution and colour profiles are defined early, so adaptations are quick later on. Timing and approvals are aligned with agency and client.
Selected projects
Questions & answers
Can you adapt one campaign to many formats?
Yes. We adapt key visuals for out-of-home, print, digital and social, taking resolution, bleed and colour profiles of each medium into account.
Do you deliver print-ready files?
Yes. On request we handle prepress and final artwork and deliver print-ready CMYK files with a Fogra-certified proof.
How do you handle embargoes?
We only show campaigns after launch and approval. On request we sign a non-disclosure agreement before the project starts.
More services
- Fashion retouching
- Beauty retouching
- Product retouching
- CGI, compositing & AI
- Prepress, artwork & proofing
- Look development & colour grading
- Digital capture & on set
Planning a project?