JOOP! x Loredana Capsule

FASHION · 2023

A collar up to the nose, an orange pushed to the limit: the JOOP! x Loredana capsule is all about a luminous puffer jacket and deliberately blurred motion. That is what makes the retouching demanding, as the motion blur should feel wild while the eyes and the zip label stay sharp. We held the intense orange without clipping, guided the highlights on the glossy fabric and kept the platinum hair clean against the white background.

JOOP! x Loredana

JOOP! x Loredana
JOOP! x Loredana
JOOP! x Loredana
JOOP! x Loredana
JOOP! x Loredana
JOOP! x Loredana
JOOP! x Loredana
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